easy to make money with Adsense?

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Posted by Manick at Wednesday, March 04, 2009



How can I succeed with Google Adsense? Many of us have this question. I had been using Adsense for more than three years. During this period, I have learnt many do's and dont's of Adsense. Let me share my experience with you.

Adsense Setup and Implementation
Adsense is one of the easiest to implement. Google does not have a very strict policy on approving blogs for Adsense. So, the first step is clear. We do not need any articles on the blog. We do not need to show substantial traffic to start using Adsense. So, the setup is simple. But, how much can you make with Adsense? Is it easy to make money with Adsense? No, it is going to be a very difficult task. If you are using Adsense and expecting results immediately, you may be disappointed. So, what is the trick or secret behind blogs with successful Adsense returns?

Secret of success with Adsense
The secret is simple. "UNDERSTAND how Google Adsense works". Yes, as simple as that. If you don't understand the way Adsense works, you might not be making substantial money with Adsense.

Let me put it in a simple way. Have you played chess? Let me say, you don't know anything about the game of chess. Let me give you a chess board and the necessary coins FREE. Can you win a game straightaway? No. You need to know the rules of the game first. Secondly, you should learn the tricks to make an impact on the game. If you are playing Viswanathan Anand, Garry Kasparov or Vladimir Kramnik with no knowledge of the game, you are going to fail. The success with Adsense is similar. Google provides you a free blogging platform and an easy-to-setup advertising network. But, to succeed, you need to understand the rules and learn the tricks.

Targeted Content Means Targeted Advertisements
Enough on the importance of understanding Google Adsense. My first suggestion is to plan the content of your blog. Google automatically displays advertisements based on what you write. So, the advertisements are going to be related to what you write. The algorithm keeps fine-tuning the advertisements as your blog grows bigger and bigger. If you write about cars, then keep writing about similar content. You can target reviews of cars, news about new cars in the market, compare different brands of cars, write about Toyota, Honda or Mazda. So, Adsense will start to display ads related to cars on your blog.

This is called "Targeted ads". While you establish yourself on the topic you have chosen, you are also moving up the search engine results page and more traffic starts to flow in. These are genuine people who searches for information and comes to your page. If they find the information they want, they just move on. Or, they may click on any related ads. Let me say, I came to your page looking for a review on Honda Civic. If I see an advertisement saying "Good offer for Honda Civic", I might most likely click on this ad. The blogger will be paid a good rate for targeted audience. So, Google will be happy as you are sending a reader who is really interested in the ad.

Conclusion
So, to conclude, choose a niche and write content within that niche. Never work on topics from all around the world in one blog. If you are going to do that, then do not use Adsense. Adsense is for targeted content. Understand this and you have crossed the first obstacle.


source

http://assessmyblog.blogspot.com/2009/03/how-to-succeed-with-adsense.html


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Hey, great post and great topic! I am going to throw one more thing into this mix though.

Targeted content is good...IF...there are ads for that content. In other words, having a blog with perfectly targeted content for giant twine balls is great, but if there are no ads (or the ads only pay .01 or .02) you've done a lot of work for nothing.

If you have a well formatted blog and limit the display of posts to only one per page, you can literally write about anything and get appropriate adsense ads. Case in point are blogs that follow Google Trends. Since the posts are about whatever topic is hot on Google, they are guaranteed to be different, no targeted content. but if you write a good post, 150 words or so, you can get the right ads.

Anyway, again, great post. Keep up the great work.


:0


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Hi Jtrigsby,

Thanks for that good comment. Yes, you are absolutely right. You need to decide what you want to write about. You can do this by carrying out some keyword research and work on those keywords that pay well. Alternatively, look for keywords that pay less but have huge search volume. Its upto you which one you want to do. More traffic with less PPC or less traffic with more PPC.

Google trends is certainly helpful. You also brought out a very good point; keep to one post per page. In spite of this, I would suggest to keep your blog to a specific niche. This will give your blog authority for that niche in search engines, which means you will get steady flow of search engine traffic.

Thanks once again for thought provoking comments. Rarely I get such interesting feedback.


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:)

Blogging needs patience as success cannot be achieved overnight. As you gain experience, you will learn lot of new things, which will make you a good blogger. Adsense needs lot of thinking and research. When people say they have failed using Adsense, it is clear that they are not doing the right things. Thanks.


true....


:)